Compelling Marketing Initiatives
Compelling Marketing Initiatives builds on the traditional marketing mix of product, price, place and promotion, and is designed to achieve your organisational goals by giving your marketing team an extra-ordinary competitive advantage in marketing your company and products to focus on your customers’ and prospects’ thinking styles, thus enabling your messages to resonate deeply with your prospects’ beliefs and expectations.
Why Attend:
The Business NLP Academy’s marketing training course is specifically designed to take your marketing team to the next level, moving people from the traditional marketing approach to a new level of marketing creativity.
This will give your marketing team a deep understanding of the human thinking processes which underpin human communication, customer thinking and buying styles, which means your marketing team will be able to deeply understand, adapt to, and influence the individual client’s and market’s psychological buying strategies.
On attending this unique programme, your marketing team will be fully equipped with a unique set of tools, which will enhance their approach to your market; enabling them to present your marketing messages in a way which resonates deeply with your prospects’ personality type making it easy for clients to be attracted to your organisation, and as a result attract the most desirable prospects, icrease the quantity of prospect and markets into your sales cycle, create compelling marketing messages and presentations and dramatically improve customer rapport and customer satisfaction
What You Will Learn:
- How to gain deep rapport with your market base
- How to compel people to buy
- How to understand the factors that drive overwhelming desire
- How to understand the deeper motivation that drives decision-making
- How to use hypnotic language to create responsiveness
- How the secrets the most powerful communicators have been using for centuries
- How to control your own frame of mind and ensure results
- How to gain greater flexibility in your approach
- How to develop marketing messages that resonate deeply with customers
- How to improve marketing messages and presentations to influence customers’ beliefs and expectations
- How to understand customers’ buying patterns
- How to model the success of marketing geniuses
- How to develop advanced media communication skills
How The Course Is Structured:
Participants will set their individual outcomes and learning goals at the beginning of the course in order to maximise the learning experience and will benefit from an experiential and pragmatic approach to learning. The course will provide a balance of presentation, demonstration and experiential exercises.
The coaching and feedback loop will be used to give self and others feedback on their learning and development.
You Will Be Able To:
- Gain deep rapport with your market base
- Compel people to buy
- Utilise the factors that drive overwhelming desire
- Utilise the deeper motivation that drives decision-making
- Use hypnotic language to create responsiveness
- Embody the secrets the most powerful communicators have been using for centuries
- Control your own frame of mind and ensure results
- Gain greater flexibility in your approach
- Develop marketing messages that resonate deeply with customers
- Improve marketing messages and presentations to influence customers’ beliefs and expectations
- Understand customers’ buying patterns
- Model the success of marketing geniuses
- Develop advanced media communication skills
For any more information in regards to this course please
contact us.
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“The best sales training”
Rebecca Jordan
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“What a fantastic course! Super learning experience led by an inspirational trainer”
Fast-forward Research
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“The Business NLP Academy understood us, our business needs and was able to context theories and techniques in a way that made real sense to our business”
ATS Euromaster
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“The best sales training I have had, I will use and practice ”
Andrew Overton, Alexander-Rose
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“The Business NLP Academy provided an excellent in-house Master Practitioner Course at Bradford College.
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Bradford College
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“Valuable, useful and absolutely fascinating.”
Jacqui Kade
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“Michael was engaging, humerus and professional. Thank you so much for a fabulous learning experience ”
Jane White
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“The Business NLP Academy has provided Bradford College with the skills and abilities that its’ staff can now use across our varied departments including Staff Development, Marketing, Teaching and Well-Being
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Bradford College
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“Very, very useful”
James Hamilton
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“Would certainly recommend”
Richard Turnbull
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“Exceeded my expectations”
Peter Mueller
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“Fascinating stuff. Useful for both my professional and personal life”
William Hunt
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“Very informative and challenging”
Adrian Dawson
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“Excellent - am interested in doing future NLP courses”
Richard Clague, 02
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“Phenomenal sales course. I would recommend to anyone. ”
Joe Powell
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“Excellent course. Interesting, useful and enjoyable. Looking forward to more. ”
Thomson Reuters
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“Great, enjoyed the interactive sessions. Trainers were enthusiastic and passionate. ”
Sue Tatlow, 02
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“The training standard was remarkable. Great style from all the tutors. Very, very impressed overall.”
Stefano Serpagli
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“Both John Thompson and Helen Doyle worked well with those who attended, meeting our individual levels of expertise, with a variety of real life metaphors, practical exercises and differentiation in delivery styles.”
Bradford College
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“Excellent course with genius trainers. Simply Superb!”
Roberto Buhain
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“An increase in awareness of others”
Martin Goldsmith
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“As a result of our time with the Academy, our team has been able to translate the learning very quickly into real, commercially focused applications with tangible ROI”
ATS Euromaster
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“Excellent. Very motivating, inspirational”
Pradeep Joshi
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“The Business NLP Academy provided us with an exceptional learning experience”
ATS Euromaster
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“Great - made me realise what works for me”
Gina Blythe
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“Phenomenal”
Andy Smith
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“A very positive experience, and from this I would like to build. ”
Patricia King, Gulf Air
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“An amazing learning experience ”
Robert Meola
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“Showed me a way to communicate more effectively”
Anita Anand