Our Trainers


All our trainers are members of the International Training Academy and they are located worldwide, so it does not matter where you are based we can cater for your needs.

Training Standards

All our Trainers:

  • Are congruent with their message, and are competent in NLP intellectually and behaviourally.
  • Teach from a modelling perspective, and are competent at the different stages of the modelling process. Modelling is the core methodology of NLP.
  • Test robustly for behavioural competencies in NLP patterning and recognize that behavioural competencies are of a higher importance than verbal adroitness in speaking about the patterns.
  • Make explicit the distinctions between process and content models. To teach NLP from a process perspective.

“I am motivated to offer a mark of guaranteed quality for trainers who satisfy the concrete criteria implied in the above bullets. The ITA is a vehicle for offering a trainer whose quality performance is certified by me as the co-creator of both classic Neuro-Linguistic Programming (NLP) and the New Code NLP along with Carmen Bostic St, Clair, co-developer of the New Code and Michael Carroll, our most competent and carefully selected colleague in this movement to quality differentiation in the field. The mark is the seal of the ITANLP. If you are thinking of taking an NLP training I urge you to look for seal.” - John Grinder, Co-Creator of NLP.


Below are some of our most sought after trainers.

Michael Carroll

Michael Carroll

Michael Carroll is the only NLP Master Trainer in the world certified by NLP co-creator John Grinder and Carmen Bostic St Clair. He is the Founder and Course Director of the NLP Academy. Michael creates a collaborative learning environment where the interplay of conscious and unconscious learning processes fully harness the potential of each learner on a course. He has a unique style using metaphor, humour, questioning, and elicitation of altered states. This makes a course with Michael a profound learning experience flowing into every outlet of your life. In the words of his clients he is a "training genius"....Read more

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John Grinder

John Grinder

At the core of the Business NLP Academy is the work of Dr. John Grinder. John is jointly responsible for the creation of Neuro-Linguistic Programming. With his blend of expertise in the fields of linguistics and psychology, he has designed a branch of psychology to enable people to lead more enriched and fulfilling lives....Read more

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Carmen Bostic St. Clair

Carmen Bostic St. Clair

Carmen is an expert in cultural change, corporate excellence, team formation, leadership models and learning. Carmen has held senior political research posts in government administration. (The White House Committee of the Development of Small and Business Advisory Council representative from California)....Read more

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Bill Phillips

Bill Phillips

Bill Phillips is a Management Consultant, adept at analysing and interpreting complex situations, building networks and relationships and facilitating agreement. He is a strong and innovative thinker and manager, results oriented with a pioneering spirit....Read more

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  • “Would certainly recommend”
    Richard Turnbull
  • “The training standard was remarkable. Great style from all the tutors. Very, very impressed overall.”
    Stefano Serpagli
  • “The Business NLP Academy provided an excellent in-house Master Practitioner Course at Bradford College. ”
    Bradford College
  • “Very informative and challenging”
    Adrian Dawson
  • “What a fantastic course! Super learning experience led by an inspirational trainer”
    Fast-forward Research
  • “The best sales training”
    Rebecca Jordan
  • “Valuable, useful and absolutely fascinating.”
    Jacqui Kade
  • “A very positive experience, and from this I would like to build. ”
    Patricia King, Gulf Air
  • “Excellent - am interested in doing future NLP courses”
    Richard Clague, 02
  • “The Business NLP Academy provided us with an exceptional learning experience”
    ATS Euromaster
  • “Phenomenal sales course. I would recommend to anyone. ”
    Joe Powell
  • “An amazing learning experience ”
    Robert Meola
  • “Michael was engaging, humerus and professional. Thank you so much for a fabulous learning experience ”
    Jane White
  • “Excellent. Very motivating, inspirational”
    Pradeep Joshi
  • “Great, enjoyed the interactive sessions. Trainers were enthusiastic and passionate. ”
    Sue Tatlow, 02
  • “The Business NLP Academy understood us, our business needs and was able to context theories and techniques in a way that made real sense to our business”
    ATS Euromaster
  • “Great - made me realise what works for me”
    Gina Blythe
  • “The Business NLP Academy has provided Bradford College with the skills and abilities that its’ staff can now use across our varied departments including Staff Development, Marketing, Teaching and Well-Being ”
    Bradford College
  • “The best sales training I have had, I will use and practice ”
    Andrew Overton, Alexander-Rose
  • “Excellent course. Interesting, useful and enjoyable. Looking forward to more. ”
    Thomson Reuters
  • “Excellent course with genius trainers. Simply Superb!”
    Roberto Buhain
  • “Very, very useful”
    James Hamilton
  • “Showed me a way to communicate more effectively”
    Anita Anand
  • “Exceeded my expectations”
    Peter Mueller
  • “An increase in awareness of others”
    Martin Goldsmith
  • “Fascinating stuff. Useful for both my professional and personal life”
    William Hunt
  • “The Business NLP Academy demonstrated real commercial savvy”
    ATS Euromaster
  • “As a result of our time with the Academy, our team has been able to translate the learning very quickly into real, commercially focused applications with tangible ROI”
    ATS Euromaster
  • “Phenomenal”
    Andy Smith