NLP in Sales



NLP in Sales is designed to achieve your organisational goals by providing your sales team an extra-ordinary competitive advantage through a deep understanding of the human thinking processes that underpin human communication and sales. This means your sales team will deeply understand, adapt to, and influence the individual client’s psychological buying strategies.

Why Attend:

Our courses move people from the traditional sales approach, which is usually taught within strategic selling programmes, to a new level of sales artistry. On attending this unique programme, your sales team will be fully equipped with a unique set of tools, which will enhance their approach to prospects, enabling them to present your sales messages in a way which resonates deeply with your prospect’s personality type, making it easy for the client to say “yes”.

Your sales team will be able to attract the most desirable prospects, increase the value of each order, improve their “win” ratio, cut the length of the sales cycle, dramatically improve customer rapport and leave your competition wondering what happened.

What You Will Learn:

How The Course Is Structured:

Participants will set their individual outcomes and learning goals at the beginning of the course in order to maximise the learning experience and will benefit from an experiential and pragmatic approach to learning. The course will provide a balance of presentation, demonstration and experiential exercises.
The coaching and feedback loop will be used to give self and others feedback on their learning and development.

You Will Be Able To:

For any more information in regards to this course please contact us.
  • “Showed me a way to communicate more effectively”
    Anita Anand
  • “The Business NLP Academy understood us, our business needs and was able to context theories and techniques in a way that made real sense to our business”
    ATS Euromaster
  • “Fascinating stuff. Useful for both my professional and personal life”
    William Hunt
  • “Would certainly recommend”
    Richard Turnbull
  • “Very, very useful”
    James Hamilton
  • “The best sales training”
    Rebecca Jordan
  • “Excellent. Very motivating, inspirational”
    Pradeep Joshi
  • “Phenomenal”
    Andy Smith
  • “Great - made me realise what works for me”
    Gina Blythe
  • “The Business NLP Academy demonstrated real commercial savvy”
    ATS Euromaster
  • “An increase in awareness of others”
    Martin Goldsmith
  • “Exceeded my expectations”
    Peter Mueller
  • “The best sales training I have had, I will use and practice ”
    Andrew Overton, Alexander-Rose
  • “The Business NLP Academy provided an excellent in-house Master Practitioner Course at Bradford College. ”
    Bradford College
  • “Excellent - am interested in doing future NLP courses”
    Richard Clague, 02
  • “Very informative and challenging”
    Adrian Dawson
  • “The Business NLP Academy provided us with an exceptional learning experience”
    ATS Euromaster
  • “As a result of our time with the Academy, our team has been able to translate the learning very quickly into real, commercially focused applications with tangible ROI”
    ATS Euromaster
  • “Phenomenal sales course. I would recommend to anyone. ”
    Joe Powell
  • “A very positive experience, and from this I would like to build. ”
    Patricia King, Gulf Air
  • “An amazing learning experience ”
    Robert Meola
  • “Valuable, useful and absolutely fascinating.”
    Jacqui Kade
  • “Great, enjoyed the interactive sessions. Trainers were enthusiastic and passionate. ”
    Sue Tatlow, 02
  • “What a fantastic course! Super learning experience led by an inspirational trainer”
    Fast-forward Research
  • “The training standard was remarkable. Great style from all the tutors. Very, very impressed overall.”
    Stefano Serpagli
  • “Excellent course with genius trainers. Simply Superb!”
    Roberto Buhain
  • “Excellent course. Interesting, useful and enjoyable. Looking forward to more. ”
    Thomson Reuters
  • “Both John Thompson and Helen Doyle worked well with those who attended, meeting our individual levels of expertise, with a variety of real life metaphors, practical exercises and differentiation in delivery styles.”
    Bradford College
  • “The Business NLP Academy has provided Bradford College with the skills and abilities that its’ staff can now use across our varied departments including Staff Development, Marketing, Teaching and Well-Being ”
    Bradford College